2001 Mazda Ford Festiva Mini Wagon

It was based on the Mazda DA platform, using Mazda's B Series four-cylinder engines. In later models fuel injection was used.

The Festiva was sold in North America from the 1988 to the 1993 model years. It was also sold in Europe and other markets (probably to avoid competition with the Ford Fiesta sold in these markets) as the Mazda 121 from February 1988 until 1991, when it was replaced by a rebadged Autozam Revue. It was sold as the Kia Pride in some regions. It replaced the Ford Fiesta in North America.

The first generation Mazda Demio was also sold in Japan as the Ford Festiva Mini Wagon.

In 1986, the subcompact Festiva was introduced in Japan, and it was introduced to North America and Europe (as the Mazda 121) in 1988. This Festiva sold well, and it fit into Ford's new marketing agenda of selling better built cars. Early in its life, it faced tough competition from the Yugo, which was slightly larger, and only cost $3,990 USD, but the Yugo quickly fell due to reported reliability problems. Initial sales were good, but by the 1990s, Festiva sales started to fall.