Revealed: The elegant new Subaru Impreza

Revealed: The elegant new Subaru Impreza

Subaru revealed its new Impreza range at picturesque Byron Bay today. The rolling green hills of the countrys most easterly point was an apt setting for the new look Impreza, where traditional buzzwords like muscle, aggression and performance made way for more refined variants like elegance, cosmopolitan, sophistication and safety.

The range will be unveiled to the public at this year's Australian International Motor Show in Sydney in October.

Subaru is offering four Imprezas: R, RX, RS, plus the turbocharged WRX manual.

The roomiest ever Impreza is launched as a five-door hatch, with a four door sedan expected to arrive in Australia around this time next year.

Subaru is trying to steer away from WRX as the hero model and has instead focused more on the mainstream Impreza versions, in a bid to attract a more diverse consumer base.

In his launch speech, Subaru managing Director Nick Senior said: ..While the emotion and headlines for this new Impreza may well centre around the WRX version, it is the normally-aspirated models that provide us with our greatest opportunity.

To be able to sell a $24,490 vehicle with five star safety, four star pedestrian safety, all-wheel drive, anti-lock braking system, Vehicle Dynamics Control, 2-litre double overhead cam engine, air conditioning, six airbags, cruise control and the rest of the equipment is exciting for the brand. said Senior.

Source: [url=http://carsguide.news.com.au/story/0,20384,22340132-21822,00.html]CARSguide[/url]