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news 05-22-2007 01:00 PM

Ol?© Jordan launches the new BMW X5
 
(MENAFN Press) Ol?© Jordan, the exclusive agent for BMW cars, launched the all new BMW X5 in a ceremony at the Four Seasons Hotel that gathered ambassadors, businessmen, company representatives and the media.

The ceremony included a series of activities that reflected the spirit of Ol?© Jordan and the excellence of this X category car. It started with a show by two contemporary dancers who enthusiastically unveiled the iconic car. It was wrapped up by an avid show of the car's options in a ceremony that truly mirrored Ol?© Jordan's pride in this category of cars.

Mr. Majdi Nashashibi, Sales Manager at Ol?© Jordan said: "We were happy to launch the BMW X5 in Jordan. When BMW Group launched the old BMW X5 back in 1999, it created a new segment, the SAV segment (Sports Activity Vehicle). Proceeding from the former model which produced some 580,000 units in total, the new BMW X5 is based on an impressive story of success."

"The old X5 has become an iconic car and this is why we cannot change an icon. Instead, BMW Group decided to design an evolution of the much sought after first generation X5," Mr. Nashashibi added.

The new BMW X5 retains and further refines the key attributes of the previous model. It claims the benchmark position in the SAV segment in terms of agility and driving dynamics. With its exclusive interior and high-class materials, the new BMW X5 sets new standards in terms of luxury and exclusivity in the SAV segment.

With generous space inside, optional third-row seats, and extra-large luggage capacity, the new BMW X5 offers significantly enhanced functionality and variability.

Source: [url=http://www.menafn.com/qn_news_story_s.asp?StoryId=1093153993]Middle East North Africa Financial Network[/url]


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