For cars with artificial intelligence, see Smart car.
Smart, formerly Smart GmbH (formerly MCC Smart GmbH), an automotive brand of Daimler AG, is a manufacturer of microcars and superminis based in Böblingen, Germany, produced in Hambach (France).
It is marketed as the "smart" in all lower case with the current Smart brand logo denoting a letter "c" for "compact" and an arrow for "forward thinking".
The idea behind the "Smart car" was to create a vehicle easy to park and short enough to allow "nose-in" parking. Its length of 250 centimeters would equal the width of a regular parking slot, allowing two or three Smarts to park in the space as one normal car.
The project, started by Swiss watch manufacturer Swatch, was nicknamed the "Swatchmobile". The name Smart is an acronym for Swatch Mercedes ART. Intended to use innovative features (such as a hybrid engine) and be affordable for young people, the Smart had similar design objective to the Citroën 2CV of the 1940s.